CENTRE WELLINGTON – Big Brothers Big Sisters of Centre Wellington has welcomed Denis Craddock as its new Executive Director.
The organization announced the appointment in a post on its Facebook page, describing Craddock as “a true pillar of our community” and highlighting his experience, passion and dedication to the role.
Craddock says his connection to Centre Wellington and the local community is a major reason he was drawn to the position.
“Centre Wellington is home for me,” Craddock said. “It’s where my partner and I are raising our two kids, and where we’ve built a life surrounded by friends, family and a community that means a great deal to us.”
He says being a father has also shaped the way he views the importance of community.
“Being a dad is easily the most important role I have, and it’s probably shaped the way I look at community more than anything else,” he said.
Craddock brings experience from a variety of roles, including hospitality, community service and municipal council.
“I’ve spent most of my career working with people,” he said. “Through hospitality, community service, municipal council, and the different roles I’ve been fortunate enough to have throughout life, people have always been at the heart of what I do.”
He says supporting young people has been a particular passion.
“Young people, particularly those who could use another person in their corner, have always been a soft spot for me,” Craddock said.
His connection to Big Brothers Big Sisters Centre Wellington stretches back several years, giving him firsthand experience with the impact mentorship can have.
“I’ve seen firsthand what can happen when a young person has a caring, consistent adult who shows up for them,” he said. “That’s a huge part of what drew me to this role.”
As he begins his new position, Craddock says he plans to spend plenty of time in the community, connecting with residents, businesses and organizations.
“As Executive Director, you’re going to see a lot of me out in the community,” he said. “I plan on hitting the streets, knocking on doors, sitting down with businesses, community groups and neighbours, and asking for two things: mentors and money.”
Craddock says the organization needs more volunteers willing to become mentors, along with financial support to expand accessible programming.
“We need more people willing to step up and become Bigs,” he said. “And we need the financial support to build strong, accessible programming that gives those relationships the opportunity to begin, grow and really bloom.”
He says his goal is to help create meaningful connections between young people and adults in the community.
“I get to connect people who want to make a difference with young people who can benefit from having them in their lives, while building the community support that makes those connections possible,” Craddock said.
“I’m excited to get to work.”


