MEDIA RELEASE CHILDREN’S FOUNDATION GUELPH AND WELLINGTON
Guelph and Wellington County, ON – April 25, 2025 – The iconic Tim Hortons Smile Cookie campaign returns April 28 through May 4 with 100 per cent of the proceeds supporting over 600 charities and community groups in Canada, selected by local Tim Hortons restaurant owners. The Children’s Foundation of Guelph and Wellington is proud to have been selected by 25 locations across the Guelph and Wellington area and proceeds from Smile Cookie week will help support nearly 100 local student nutrition programs.
“Every year, Tim Hortons restaurant owners across Canada come together with team members and guests to make an incredible impact in their local communities with the annual Smile Cookie campaign,” says Axel Schwan, President of Tim Hortons.
“Generous guests helped us raise nearly $18.8 million last year. We invite all Canadians to join us in our restaurants to support Smile Cookie week. It’s a deliciously easy way to make an impact in your local community and is one of the most feel-good and inspirational times of the year for Tims fans.”
To support this year’s Smile Cookie campaign, guests can visit their local Tim Hortons or place an order through the Tims app for delivery. Pre-orders can also be placed for a select number of locations through the Children’s Foundation website at www.childrensfoundation.org/smilecookie.
Last year, the Smile Cookie campaign raised over $157,000 for the Children’s Foundation’s Keep Kids Fed At School program, which equates to nearly 63,000 snacks and meals for local students.
For a full list of local charities and community groups benefiting from Tim Hortons annual Smile Cookie campaign, visit www.timhortons.ca/smile-cookie.
